Comparing booking software
A Fresha alternative that never taxes a new client.
Fresha’s published pricing includes a 20% fee on a new client’s first marketplace booking. Book’d Out charges $0 commission on every booking, from every client. Keep 100% of what you earn.
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A percentage of every new client adds up faster than you think.
Fresha’s help centre and fresha.com/pricing describe a marketplace new-client fee of 20% of the first appointment value for each new client who books through the Fresha marketplace, with a minimum of around US$6, charged once per new client (as at July 2026). Fresha also lists payment processing of around 2.29%, and from 2025 introduced per-team-member subscription fees in some regions.
Book’d Out charges none of that on new clients. There is no per-client commission and no per-booking commission on any plan. A new client is worth 100% of what they pay, not 80%.
Use the calculator below to estimate what a month of new marketplace clients costs on a 20% fee, then compare it to $0.
The commission maths on your new clients
Enter your new marketplace clients per month and their average first-appointment price. We apply Fresha’s published 20% new-client fee, minimum around US$6, and compare it to Book’d Out’s $0.
That is roughly A$3,840 per year in new-client fees you would keep with Book’d Out.
Estimate only, in Australian dollars. Fresha’s fee is 20% of the first appointment value, minimum around US$6 per new client, per fresha.com/pricing and its help centre (as at July 2026). Pricing correct as at July 2026, from public pricing pages; check the provider for current pricing.
Book’d Out vs Fresha: the numbers
A factual, line-by-line comparison, sourced from Fresha’s own published pricing and help centre.
| What you’re comparing | Book’d Out | Fresha |
|---|---|---|
| New-client marketplace fee | $0. We never charge a fee when a new client books you. | 20% of the first appointment value for each new marketplace client, minimum around US$6, charged once per new client. |
| Book’d Out Pay As You Go rate | $1.20 per hour booked online ($0.30 per 15 minutes), no monthly fee, no percentage of the booking value. | 20% of the first appointment value, minimum around US$6, per new client (see above). |
| Payment processing | Standard processing on payments you choose to take; no marketplace surcharge on the booking itself. | Around 2.29% payment processing is listed on fresha.com/pricing (as at July 2026). |
| Subscription | Free listing forever. Online booking from $0/mo on Pay As You Go ($1.20 per hour booked online), or from $19/month (Independent) or $29/month (Team) (Bookings Plus), or A$49/mo (Bookings Pro). | From 2025 Fresha introduced per-team-member subscription fees in some regions. Check fresha.com/pricing for your region. |
| Staff and location limits | Every paid plan includes a team allowance, up to 3 locations and 15 staff on Bookings Pro, then $10/mo per extra unit. | Where per-team-member fees apply, cost scales with team size. Check fresha.com/pricing. |
| Built for | Australian salons, barbers and beauty businesses. AU-built and AU-hosted. | A global marketplace and booking platform used across many markets. |
[1] Fresha Help Centre, “Marketplace new client fees”, and fresha.com/pricing. Accessed July 2026.
[2] fresha.com/pricing. Accessed July 2026.
Pricing correct as at July 2026, from public pricing pages; check the provider for current pricing.
Feature by feature: what’s included
Fresha does not publish a detailed public feature-by-tier breakdown, so most rows point to fresha.com for current inclusions; the fee rows below are sourced from its published pricing.
| What you’re comparing | Book’d Out | Fresha |
|---|---|---|
| Online booking | Included from Pay As You Go, $0/month plus A$0.30 per 15 minutes booked online (A$1.20 an hour). | Check fresha.com for current inclusions. |
| Reminders | Included from Pay As You Go, $0/month plus A$0.30 per 15 minutes booked online (A$1.20 an hour). | Check fresha.com for current inclusions. |
| Deposits & no-show fees | Included from Pay As You Go, $0/month plus A$0.30 per 15 minutes booked online (A$1.20 an hour). | Check fresha.com for current inclusions. |
| Consultation / intake forms | Manual send included from Pay As You Go, $0/month plus A$0.30 per 15 minutes booked online. Auto-send on booking confirmation is included in Bookings Pro, A$49/month flat. | Check fresha.com for current inclusions. |
| Promo codes | Included in Bookings Plus (from $19/month (Independent) or $29/month (Team)). | Check fresha.com for current inclusions. |
| Targeted marketing campaigns | Included in Bookings Pro, A$49/month flat. | Check fresha.com for current inclusions. |
| Client photos & records | Included in Bookings Plus (from $19/month (Independent) or $29/month (Team)). | Check fresha.com for current inclusions. |
| CSV client import (switching) | Included free, on every plan, including the free listing. | Check fresha.com for current inclusions. |
| Loyalty points programme | Included in Bookings Pro, A$49/month flat. | Check fresha.com for current inclusions. |
| Retail products & stock | Included in Bookings Plus (from $19/month (Independent) or $29/month (Team)). | Check fresha.com for current inclusions. |
| Free marketplace listing | A$0, free forever, with a tracked “Call to book” button. | Check fresha.com for current inclusions. |
| Commission on new clients | A$0. Never a commission on any client, new or existing, on any plan. | 20% of the first appointment value for each new marketplace client, minimum around US$6, charged once per new client. |
| Price scaling per staff member | None inside your plan’s included staff (5 on Bookings Plus, 15 on Bookings Pro). $10/month per extra staff member or location beyond that. | From 2025, per-team-member subscription fees in some regions. Check fresha.com/pricing for your region. |
[1] fresha.com/pricing and Fresha Help Centre, accessed July 2026.
Pricing correct as at July 2026, from public pricing pages; check the provider for current pricing.
Simple pricing, zero commission
Start free and stay free as long as you like. Every plan keeps 100% of your bookings.
Free listing
$0 free forever
Get discovered by local customers and run your week by hand, at no cost.
- SEO listing: services, hours, map & photos
- Tracked “Call to book” button
- Bookings calendar and client list for manual bookings
- Automated email booking reminders
- Ranks for local “service in suburb” searches
Pay As You Go
$0 per month
$0.30 per 15 minutes booked online ($1.20 an hour). No monthly fee.
- Everything in Free, plus:
- Real-time online booking
- Automated SMS reminders (charged at $0.15 per message)
- Deposits & no-show protection
Bookings Plus
$29 per month
Take bookings online for your whole team, no per-booking fee.
- Everything in Pay As You Go, plus:
- $0 per booking, unlimited online bookings
- Promo codes, retail products & calendar sync
- 1 location, 5 team members, then $10/month per extra
Bookings Pro
$49 per month, flat
Everything to grow and never miss a customer.
- Everything in Bookings Plus, plus:
- Featured / top placement in search
- Team scheduling, loyalty & campaigns
- 3 locations and 15 staff, then $10/mo per extra unit
No commission. No percentage of your takings. No per-staff surcharge. On Pay As You Go you pay $0.30 for every 15 minutes booked online ($1.20 an hour); on every other plan you pay $0 per booking.
Frequently asked questions
Does Fresha charge a fee when a new client books through its marketplace?
Yes, according to Fresha’s own published pricing. Fresha’s help centre and fresha.com/pricing describe a marketplace new-client fee of 20% of the first appointment value for each new client who books through the Fresha marketplace, with a minimum of around US$6, charged once per new client (as at July 2026). Fresha also lists payment processing of around 2.29%, and from 2025 introduced per-team-member subscription fees in some regions. Book’d Out charges $0 for new clients, on every plan. Check fresha.com/pricing for current terms.
Does Book’d Out charge a commission or fee per new client?
No commission and no per-client fee, on any plan. Free, Bookings Plus and Bookings Pro charge $0 per booking, so the price you see is the price you pay. Pay As You Go swaps the monthly fee for a flat $0.30 for every 15 minutes booked online instead ($1.20 an hour), still never a percentage of what a client pays you.
How does the commission maths on this page work?
It applies Fresha’s published rule: 20% of the average first-appointment value, or a minimum of around US$6, whichever is larger, for each new marketplace client in a month. It then compares that monthly total to Book’d Out’s $0. It is an estimate to show the shape of the cost; check fresha.com/pricing for exact current terms.
How much does Book’d Out cost?
The free listing is free forever. Pay As You Go is $0/month plus a flat $0.30 for every 15 minutes booked online ($1.20 an hour), for businesses that would rather not pay a monthly fee. Bookings Plus is from $19/month (Independent) or $29/month (Team) and Bookings Pro is A$49/month flat, both with $0 per booking. No commission, no new-client fees. Every paid plan includes a team allowance; beyond it, it’s $10 a month per extra location or team member.
Is Book’d Out built for the Australian market?
Yes. Book’d Out is built and hosted in Australia by Active Web Solutions, and complies with the Australian Privacy Act 1988. It is designed for Australian salons, barbers and beauty businesses.
Can I bring my client list across from Fresha?
Yes. Book’d Out includes a free CSV client import, on every plan including the free listing. Upload a CSV of names, emails, phone numbers and notes, preview the matches, and apply the import; existing clients are matched on email so nothing gets duplicated.
Do you do consultation forms, promo codes and loyalty points?
Yes. Consultation and intake forms start on Pay As You Go, which has no monthly fee. Promo codes, client photos and records, and retail products with stock tracking are included in Bookings Plus (from $19/month (Independent) or $29/month (Team)), along with the forms and $0 per booking. Targeted marketing campaigns and a loyalty points programme are included in Bookings Pro, A$49/month flat.
The Book’d Out promise
Keep 100% of every booking. One flat price, no matter how many staff, no matter how many new clients.
Pricing correct as at July 2026, from public pricing pages; check the provider for current pricing.